A UK based domain name provider has started up a service where anyone can register an SMS keyword for £9.99.
Short domains helped usher in the .com age for PCs, but their usefulness in mobile devices is limited. For more information on the topic, read a Mobitopia plea for a mobile TLD. Although an SMS keyword is different from a conventional domain name, it will still be interesting to see if this spurs development for mobile content.
If you'd like to register a name, head over to to Messages.tv.