IDC sees no mobile data 'killer app'

May 20 2004 - 12:31 PM ET | Data
Analysts at research group IDC don't see a killer app in mobile data's future. Killer apps are usually what drive sales to the next level... For personal computers it was VisiCalc, a spreadsheet. This doesn't mean that data is dead, just that no one function is going to carry it: bq. Paolo Pescatore, a senior wireless and mobile market analyst at IDC argues that it will be a cocktail of consumer applications that will drive data traffic: "All these applications - ring tones, gaming, video, and music - will eventually find their place on a mobile," he says, although music and video will take longer to find their niche than, for example, ring tones.